Vinod Venkatraman

Associate Professor

  • Marketing and Supply Chain Management
Office: Alter Hall 562
Phone: 215.204.1409

Dr. Vinod Venkatraman is currently an Associate Professor in Marketing, and Director of the Center for Neural Decision Making at the Fox School of Business, Temple University. He joined Temple University in July 2011 after completing his PhD in Psychology and Neuroscience at Duke University. His research involves the use of behavioral, eye tracking, neurophysiological and neuroimaging methodologies to study the effects of context, state and individual traits on decision preferences. A core emphasis of his research is in the application of findings from the laboratory to real-world decisions in the areas of financial decision making, public policy, and marketing communications.

Dr. Venkatraman received the Early Career Award from the Society of Neuroeconomics in 2016 for his contributions to the area of decision neuroscience. His research has been published in leading scientific journals including Journal of Marketing Research, Journal of Neuroscience, Neuron and Journal of Consumer Psychology, and featured in popular media outlets including BBC, Forbes, NPR, LA Times, and Newsweek. Several of his recent research projects have been funded through grants and collaborations with the industry. He is currently a member of the Academic advisory board for neuroscience and behavioral sciences at IPSOS, a leading market research company.