Learn how to get the most engagement on Instagram. In this introductory course, we will discuss setting up an Instagram business profile, how to schedule posts and stories, and how to engage your customers through this visual platform. We will also review the use of hashtags and Instagram analytics to increase your reach.
Attendees will be able to:
Craft an effective Instagram profile
Learn how to make their business stand out on Instagram
Write compelling Instagram captions
Utilize hashtag strategy and research
Create content that resonates with their audience
Small Businesses Seeking New Marketing Outlets
Businesses with visually engaging products/content
Leyanis Diaz, a Temple SBDC Advisor, will be presenting this workshop. Originally from Miami, Florida, Leyanis Diaz joined the Temple Small Business Development Center team November 2019. She is a bilingual Business Consultant and internal Marketing Specialist, helping businesses start, grow and prosper. Leyanis holds a BS in Communication from Florida International University in Miami, Florida and an MS in Entrepreneurship from University College London in London, United Kingdom. Leyanis is the founder of an award-winning boutique marketing and consulting business for minority-owned businesses and has been working with diverse small business owners for the last ten years.
Instructions: Zoom link will be sent upon registration.