Apr 25 • 2 min read

The Temple American Marketing Association (TU-AMA) did it again! On April 7, at the 40th Annual American Marketing Association International Collegiate Conference (AMAICC), TU-AMA was designated a Top 5 student chapter among 429 collegiate chapters worldwide.

TU-AMA competed against 284 collegiate chapters that submitted written annual reports to be considered in the 2018 running for chapter recognition. A panel of judges evaluated chapter annual reports of activities and in the following areas:

  • Professional Development (35%)
  • Social Impact (15%)
  • Fundraising (10%)
  • Membership Development (10%)
  • Communications (10%)
  • Chapter Operations and Planning (20%)

Thirty of TU-AMA’s 244 members (2017-2018 school year) represented our chapter at the AMAICC in New Orleans, Louisiana, to compete in a variety of competitions, attend speaker sessions, and network with professionals. In addition to earning Top 5 chapter status, TU-AMA also received the following recognition:

  • Outstanding Marketing Week
  • Regional Conference Recognition
  • Top 15 – Mary Kay Case Competition
  • 4th Place – Website Competition
  • Semifinalist in Perfect Pitch Competition—freshman BBA student John Ourand

Each year, students attending the conference significantly benefit from the opportunity to network and excel. Students say:

“There are not enough words to describe how much AMA has impacted my life over the course of my college career. I am so thankful for this organization and the person it shaped me into, the people I have met, and opportunities that I have had.” – Alexa Gerenza, BBA Marketing senior

“My first year at the AMAICC was a great experience, and I look forward to going again in the future. The opportunities to network and learn more about the ways to build a career in marketing was valuable.” – Harry Gaffney, BBA Marketing sophomore

“[AMAICC] was a truly amazing experience. There were so many great speakers and networking opportunities that made it a time that I will never forget.” – Danny Glackin, BBA Marketing junior

MSCM congratulates TU-AMA students on their amazing achievements!

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Marketing and Supply Chain Management