Marketing and Supply Chain Management

When looking for a restaurant, bakery, plumber, or lawyer, you’re likely to visit sites like Yelp or Angie’s List to help make a choice. In fact, recent research shows that 78 percent of consumers in the United States will read online reviews prior to making a purchase or decision. Meanwhile, businesses can use these review […]

On April 18, Becca Zinn, Assistant Professor of Practice, Marketing and Supply Chain Management and Marketing Director of Fox Management Consulting, and Cliff Tironi, Manager of Performance Analytics at Temple University’s Fox School of Business facilitated a session with business professionals on ways to have productive, growth-focused conversations. The event, hosted by The Chamber of Commerce for Greater Philadelphia, was the […]

Lauren Moreno’s undergraduate education spanned fine arts, journalism, and art history. In search of a graduate program that would enhance her sales and marketing career, Moreno chose Temple University’s Fox School of Business. In February, Moreno earned a Master of Science degree in Digital Innovation in Marketing (DIM), as part of the online program’s first […]

Dressed in their finest business attire, four marketing students at Temple University’s Fox School of Business navigated a comprehensive, 25-minute digital marketing strategy. They delivered a high-impact presentation with professional-grade recommendations for the future of a business. A real business. Not only had they earned the applause of their classmates, but also the handshakes of […]

In efforts to expand the experiential learning opportunities offered to its MBA candidates, Temple University’s Fox School of Business (Fox) has partnered with two universities across the globe to tackle a pressing environmental issue–extinction of endangered species through poaching. Students from UTS Business School, part of the University of Technology, Sydney, arrived in Philadelphia on […]

Music, in a way, has influenced the teaching style of Marketing and Supply Chain Management professor Anthony Di Benedetto.

Through data and art, the Fox School bridges students across Temple University through its focus on interdisciplinary study.

On Nov. 14, business professionals from the Philadelphia region gathered at KPMG to discuss ways young professionals can grow and develop through mentorship. The event, “Pay it Forward: Mentoring our Future Leaders,” hosted by The Chamber of Commerce for Greater Philadelphia (the Chamber), kicked off a series of mentorship events designed to partner young professionals […]

On Oct. 20, Fox Management Consulting (Fox MC) at Temple University’s Fox School of Business partnered with Big Brothers Big Sisters (BBBS) Independence Region to offer advice on how business owners, entrepreneurs and companies can keep their business models competitive. The event, “Business Model Innovation in a Rapidly Evolving Digital World,” brought together executives from […]

Marketing students from Temple University’s Fox School of Business hosted a panel of professionals from prominent national brands for a consumer insights-focused speaker series. The students, from Temple’s chapter of the American Marketing Association, welcomed: Naomi Grewal, PhD, Head of Consumer Insights, Facebook Andy Smith, Director of Consumer Insights, The Hershey Company Lana Busignani, Executive […]

Fox Management Consulting offers strategy and marketing consulting and customized workshops to organizations across the globe. If you are interested in learning more about our services, contact us through this form. On Sept. 29, Becca Zinn, Assistant Professor of Practice, Marketing and Supply Chain Management and Director of Marketing for Fox Management Consulting (Fox MC), served on […]

With an increased focus on climate change and sustainability efforts throughout the world, many people incorporate environmentally friendly behavior in their day-to-day lives. Marketers have taken notice and embraced green initiatives in their products, services, and brands. However, consumers have the power to decide whether they want to engage and invest in the green effort. […]

Marketing majors from Temple University’s student chapter of the American Marketing Association (AMA) won the parent organization’s annual Collegiate Case Competition

The Fox School honored Wil- liam A. “Bill” Graham IV as the recipient of the Musser Award for Excellence in Leadership, the highest honor conferred by the School, during a Nov. 5 dinner and reception.