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IGD

Home  >  Newsroom  >  IGD

How to plan prices when you don’t know what’s coming

Businesses rely on data when pricing their products. Cost of labor and material, seasonality and consumer demographic information all have a part to play. And this pricing puzzle becomes even more complicated when the products are limited in supply and have different customizations to choose from—for example, economy, business or first-class plane tickets.  Accurately pricing […]

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