Is authenticity all it’s cracked up to be?
People are multifaceted; it’s what makes each person unique. Someone could express themselves one way in a certain situation and differently in another. In the workplace, scholars have found that authenticity can improve an employee’s job satisfaction, commitment to an organization and even performance. But two researchers wanted to know more. How authentic does one […]
Bridging the academic/practitioner gap: a conversation with Marcus Collins
Marcus Collins, DBA ’21, considers himself one part academic, one part practitioner. He finds himself putting his ideas in the world as an advertiser and putting people in the world as an instructor. Collins recently was among the eight inductees selected to enter the American Advertising Federation’s Hall of Achievement for 2020. The inductees were […]
The case for a social CEO
Influencers dominate today’s social media landscape. Consumers turn to their favorite bloggers, vloggers and online personalities to influence their purchasing decisions on everything from beauty products to streaming services. In the business-to-consumer (B2C) space, almost every major company has an influencer marketing strategy to capitalize on this phenomenon. But what about business-to-business (B2B)? “Consumers are […]
Meet the newest members of the Department of Accounting
This fall, the Department of Accounting welcomed two new faculty, Enrique Gomez and Sherry Williams to the Fox School. “I am delighted to welcome Enrique and Sherry to the accounting faculty,” says Elizabeth Gordon, chair of the department. “With their expertise, they significantly add to the depth and breadth of our faculty.” Sherry Williams, DBA […]
Closing the gap in financial literacy
In times of economic strain, financial literacy—the knowledge of how to manage one’s money—is more important than ever. Dennis Martin, DBA ’18, is using his education and experience to help increase the financial literacy of those in underserved areas.
‘Keep it fun’: keys to online learning success from Fox professors
“I enjoy online learning,” says Alan Popoli, MS ’17. “I’m very much a fan of having that flexibility and being able to work on team projects remotely. I think it mimics a lot of what we experience professionally in the real world.” These real-world professional experiences resonate more now than ever as many Americans made […]
How different generations work on the go
For many, teleworking is a normal occurrence. A 2016 Gallup poll found that 43 percent of working adults spent at least some time working from home. With advancements in technology, cloud-based file sharing and storage and demands for more flexibility, it’s a trend unlikely to stop anytime soon. Sandra Webster, DBA ’17, knows more than most […]
What impacts company culture?
Diana Kyser, DBA ’17, has played nearly every possible role one can in business. Even with jobs like programmer, marketing manager, customer service representative, consultant and COO under her belt, she was not satisfied with her scope of knowledge. To connect her practice to theory, she decided to pursue an Executive Doctorate in Business Administration (DBA) from the […]