The power of creating a personal brand
“Your brand is what people say about you when you’re not in the room.” This popular quote from Jeff Bezos, founder, CEO, and president of Amazon, accurately describes the importance of having a strong personal brand. The Center for Student Professional Development (CSPD) at the Fox School of Business recently hosted a webinar titled “Creating […]
It pays to be critical
When it comes to research, accuracy is vital to produce empirical results. In order to perfect this process, researchers must always stay skeptical, and, when the time comes, critical. Lalitha Naveen, associate professor, and Lily Li, research assistant professor, colleagues in the Fox Department of Finance, discovered a misconception while trying to replicate the results […]
What impacts company culture?
Diana Kyser, DBA ’17, has played nearly every possible role one can in business. Even with jobs like programmer, marketing manager, customer service representative, consultant and COO under her belt, she was not satisfied with her scope of knowledge. To connect her practice to theory, she decided to pursue an Executive Doctorate in Business Administration (DBA) from the […]