Marketing & Supply Chain Management Department News

Sheri Lambert, assistant professor of practice and the MS Marketing in Marketing Research and Insights program director, launched a new speaker series inviting undergraduate and graduate marketing majors to get up close and personal with industry experts.   Before joining MSCM full-time, Lambert taught as an adjunct in the MIS/MSCM joint MS in Digital Innovation […]

Temple University American Marketing Association (TU-AMA) was named AMA International Collegiate Chapter of the Year in front of 1,700 marketers on April 13, 2019 at the 2019 AMA International Collegiate Conference in New Orleans, LA. Only two out of 390 collegiate chapters across the globe are awarded this honor each year in recognition of excellence […]

In today’s fast-paced society, if there is one word that doesn’t escape us, it is “busy.” How does this ongoing obsession with the idea of being busy affect the choices we make? As a behavioral scientist, Monica Wadhwa, associate professor in Marketing and Supply Chain Management at the Fox School, studies the impact of having […]

Consumers today are heavily dependent on online reviews to make informed choices about what to buy. In fact, studies show that as many as 90 percent of consumers read online reviews before making financial decisions, and nearly 70 percent trust these opinions. Given their importance, how do you tell if the reviews are from genuine […]

December 2018 This year has seen a change of the guard in our Marketing and Supply Chain Management department. Dr. Michael Smith stepped down as Department Chairperson on June 30, after several years of distinguished service. Thank you, Mike, for all you have done for us! I am privileged—and honored—to take over as the chairperson, […]

“There’s nothing more stressful than waiting to hear ‘Go’ at the start of an Olympic final,” says Michael Moore, BBA ’93. “I’m not afraid of any experience I’ve had in business as a result of that moment.” Moore is recalling the 1992 Summer Olympics in Barcelona, where he competed with the United States crew team. […]

Are you a seasoned marketing and advertising professional looking for a hyper-specific master’s program to take your career to the next level? Or a rising star seeking a path into an exciting, growing industry? Temple University’s Master of Science in Strategic Advertising and Marketing at the Fox School of Business could be exactly what you’re […]

The Fox School of Business‘ Center for Student Professional Development (CSPD) has a commencement tradition. Toward the end of every semester, graduating students, when they secure a post-graduation job, ring a bell and publicly announce who their soon-to-be employer is and what their new position will be. It’s a great way to declare, “I did […]

Michael F. Smith, after five years serving as the chair of the Department of Marketing and Supply Chain Management (MSCM), will step down in July. He will be replaced by Edward C. Rosenthal. Smith, who earned his PhD from the Kelley School of Business at Indiana University, has taught at the Fox School since 1980. […]

This past year has been a year of growth and outstanding achievements on the part of our students and faculty in the Department of Marketing and Supply Chain Management (MSCM). Enrollment of MSCM majors is well over 1,000 students and numbers in the Marketing, Supply Chain, and Digital Marketing minors are strong. MSCM continues to […]

The Temple American Marketing Association (TU-AMA) did it again! On April 7, at the 40th Annual American Marketing Association International Collegiate Conference (AMAICC), TU-AMA was designated a Top 5 student chapter among 429 collegiate chapters worldwide. TU-AMA competed against 284 collegiate chapters that submitted written annual reports to be considered in the 2018 running for […]

The Department of Marketing and Supply Chain Management faculty continue to be active, innovative, and impactful in the research community. Anthony Di Benedetto published papers in Industrial Marketing Management, Journal of Global Scholars of Marketing Science, and European Journal of Innovation Management. Angelika Dimoka published a paper in Journal of Business Research. Dimoka is the […]

This fall, the Fox School of Business implemented the Fox Leadership Development Program (FLDP) for undergraduate students. This program was designed to strengthen student skill sets and encourage co-curricular engagement in the spirit of the mission and vision of the school. Students earn points for activities, event attendance, and accomplishments at varying levels in FLDP. […]

Angelika Dimoka’s job is to get inside your head. As the director of the Center for Neural Decision Making at the Fox School of Business, Dimoka finds how you make the choices you do—and she does not need to ask you. Instead, she looks to the human body for answers. A trained biomedical engineer and […]

What was it like to be a woman earning a doctorate degree forty years ago? Dr. Gloria Thomas, PhD ’80, has firsthand experience. Today, Dr. Thomas is an accomplished researcher, a dedicated professor, and an esteemed administrator at Baruch College. But in 1980, she was a trendsetter for women at the Fox School of Business. […]