As soon as Philadelphia was announced as the home of the 2016 Democratic National Convention, faculty members in Temple’s School of Tourism and Hospitality Management (STHM) began making appearances in the regional media to share expertise and analysis.
STHM Associate Dean and Associate Professor Elizabeth H. Barber joined the Fox29 set near Independence Mall for an extended live conversation with anchor Lucy Noland about the convention. The cascading benefits to the city and the hospitality industry will extend far beyond economic opportunity, Barber said, noting that nearly 5,000 new jobs were created in Charlotte when that city hosted the 2012 Democratic National Convention.
“And when people come to Philadelphia and see what a wonderful city this is, they’ll tell their friends—and they’ll come back,” said Barber, who also spoke with NBC10 reporter Cydney Long in Mitten Hall.
CBS3 reporter David Spunt sat in on a class discussion about the convention and its impact on the hospitality industry led by STHM Assistant Professor Ira Rosen. Rosen also provided visitation projections to The Philadelphia Daily News, shared his thoughts on the next mayor’s role in the city’s ascent in the hospitality industry with WHYY/NewsWorks and discussed the social impact of the convention with The Delaware County Daily Times.
Rosen said that Philadelphia’s reputation for planning and executing blockbuster events, from the Made in America concerts to the Philadelphia Flower Show, has grown since 2000, when the city hosted the Republican National Convention.
“The RNC was a huge crapshoot. It was a big roll of the dice,” Rosen told WHYY/NewsWorks. “And the city has done great on every major event since.”
STHM Professor Wesley Roehl spoke with PhillyVoice.com—a new player in the Philadelphia media market—underscoring the 2000 convention’s role in setting the stage for 2016.
“There had been a lot of investment in the hotel sector and in Center City,” Roehl said. “The 2000 RNC was the city’s coming out party.”
A research paper authored by a current PhD student at Temple University’s Fox School of Business has earned international acclaim.
Pauline Milwood recently received the Best Paper Award at the second biennial Advances in Destination Management Conference, for her paper titled, “Knowledge, Innovation and the Role of the Destination Management Organization: Integrating Stakeholder and Network Perspectives.”
A PhD student with a concentration in Tourism and Sport, Milwood was honored at the conference, which took place June 11-13, in St. Gallen, Switzerland. She co-authored the paper with her advisor, Dr. Wesley S. Roehl, a professor from Temple’s School of Tourism and Hospitality Management.
“It felt extremely gratifying (to be recognized),” Milwood said. “The PhD program is extremely grueling. It kind of makes the thorns and challenges that develop in the process of doing research all worth it in the end.”
The paper integrates stakeholder and network perspectives to examine the role played by destination management organizations (DMOs) in developing competitive advantage. Ultimately, the paper suggests that DMOs should utilize more involvement and collaboration engagement strategies and less control and monitoring engagements strategies to influence successful innovation outcomes among destination partners.
The research has implications for a wide range of entities, according to Milwood.
“The dynamic of government, business, and local residents’ roles comes into play when we’re talking about innovation development of a tourism area,” Milwood said.
In addition to its practical implications, the research enhances the theoretical ideas of network and stakeholder theorists.
“There is benefit to blending theories to better understand both structure and process dynamics of these relationships among public, private and third-sector interests, specifically as it relates to developing innovation in tourism,” Milwood said.
The Journal of Destination Marketing and Management, within which the paper will likely be published, co-sponsored the award.