Reaching a B2B Market with Sustainability Planning SaaS
Many small-to-medium-sized firms do not have the funds to engage full consulting services. However, these companies still seek to implement thriving sustainability programs. To address this need, Sustrana developed an online platform that provided firms with “do it yourself” tools to help them build sustainability programs. Sustrana aimed to gain more traction in the B2B market and understand the best methods to reach potential clients. Read more.