Digital media is so addictive that consumers are paying more money to consume less media. What payment policies could help them out?

Proponents of AI argue that it gives employees better feedback than a human boss, but detractors worry that it erodes trust between employees and their management.

Print media can encourage consumer engagement with advertisements and support memory retention of brands and products.

Social media influencers are challenging traditional marketing strategies and revolutionizing the business of youth fashion.

Nudges can help bridge the choice disparities and inequities between socioeconomic classes.

This research reveals insights on the nature and impact of application-based feedback technologies that provide real-time employee evaluation.

When a sustainability intervention fails, use this framework to identify and diagnose the problem with five possible reasons.

Vinod Venkatraman offers a nuanced and comprehensive approach to how human beings make decisions, not just the emotional versus the logical.

Firms today are using Artificial Intelligence (AI) more frequently because of AI’s improving data-driven capabilities. Two researchers share insights into how AI coaches affect human performance.

What’s the most effective time to send a reminder ads in order for retail companies to jog the customer’s memory and promote activities?