Point of Contact: Temple SBDC
Program Format: Online Meeting (Live)
Training Topics: eCommerce, Internet/Web Training, Social Media, Technology
Further develop your beginner WordPress skills in this Intermediate WordPress course. Learn how analyze your site’s performance and optimize your current WordPress site’s search engine presence. Plus, learn how to integrate social media platforms, CRMs, e-commerce platforms, and other useful tools to professionalize your web presence.
This is a three-part series and it is highly encouraged that you attend all sessions. This workshop is LIMITED to 25 people so register now!
Attendees will be able to:
– Analyze site statistics using WordPress built-in stats
– Analyze site statistics using Google Analytics
– Understand Google Analytics dashboard at a high level
– Individuals with a WordPress trying to better utilize it
– Individuals familiar with WordPress and interested in growing their web traffic
– Small businesses using or getting ready to use WordPress
Dan Martin is the Director of Marketing Technology + Operations at Legal Internet Solutions Incorporated. He has just completed a master’s degree in digital innovation in marketing at Temple University and brings a mix of legal marketing and corporate B2B experience to the table. Dan has been working with WordPress sites for nearly 7 years and runs his personal site (danieljmartin.com) on the platform.
As LISI, Dan helps clients move strategies forward with data-driven insights and the technical support they need. He oversees campaign management processes including automation, execution, and measurement of key digital marketing programs. He also leads the firm’s video and podcast content production, manages search engine marketing, and paid social campaigns for clients, and measures and reports on channel and campaign performance.
Dan was born and raised in Delaware County, Pennsylvania. He is an avid sports fan with a particular affinity for hockey and football. He studied undergrad at Saint Joseph’s University. He enjoys spending time with his family and friends and spends his summers in Sea Isle City, NJ.
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