Bob Aretz


Bob has more than 30 years of experience in brand strategy, message development and communication solutions. As Principal of Paragraph, Bob utilizes his insight, understanding and vision to get to the root of clients’ branding and communications issues. This is balanced by his belief that all work done at Paragraph should serve and support a client’s business objectives. He has received recognition from various design industry associations including AIGA, the Art Director’s Club of Philadelphia, the Ad Club of Philadelphia, the Ad Club of New York, the International Association of Business Communicators (IABC) and more. He has served as a board member on the Boys & Girls Clubs of Philadelphia, Partners for Civic Pride and Friends of the Solitude. He currently serves as a board member and marketing chair for the Avenue of the Arts, helping to guide and enhance Center City Philadelphia’s most vibrant street.