Department of Marketing & Supply Chain Management

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3 + 1 Program

Temple University offers students at the Fox School of business the opportunity to earn a BBA in Marketing in 3 years. Instead of attending college for 4 years, a student can follow the grid proposed that organizes and condenses GenEd, marketing, and general business courses into a 3-year track. The program can be completed within 6 full semesters and two summer sessions. Due to the rigorousness of the schedule, students who are interested in the program are required to have a 3.0 GPA to apply for the program.

Freshman Year
Semester 1 (Fall): 16 crs	Semester 2 (Spring): 15 crs	Summer Session (13 crs)
Quantitative Foundations for Business (C011/1001) Macroeconomics (1101) Organization and Management (1101) College Composition (802/GenEd) Structures in American Society (GenEd)	Calculus for Business (1102) Microeconomics (1102) Information Systems in Organizations (2101) Financial Accounting (2101) Marketing Management (2101)	Consumer Behavior (3596) Legal Environment of Business (1101) Mosaics I (851/GenEd) Statistical Methods & Concepts (2103)
Sophomore Year
Semester 1 (Fall): 17 crs	Semester 2 (Spring): 18 crs	Summer Session (6 crs)
Market Research (3511) Managerial Accounting (2102) Business Communications (2196) Enterprise IT architecture (2501) Professional Development Strategies (2101) Science I (GenEd)	Science II (GenEd) Data Analytics (2502) Mosaics II (852/GenEd) Financial Management (3101) Mgmt. Science/Operations Mgmt. (3101) Marketing Elective	Risk Management & Insurance (2101) Marketing Elective*
Junior Year
Semester 1 (Fall): 18 crs	Semester 2 (Spring): 18 crs	Summer Session (3 crs)
Structures in International (GenEd) Integrative Business Applications (3103) International Marketing (3533) Business, Society, and Ethics (3102) Structures in Human Behavior (GenEd) Direct Marketing (3507)	Art (GenEd) Marketing Elective Global Business Policies (4101/4196) Diversity (GenEd) Digital Marketing (3507) Social Media Innovation (3538)	Marketing Strategy (4501)