The Entrepreneurship Program integrates the knowledge and experiences gained in other disciplines, as well as from the field of entrepreneurship, into an understanding of the process of new venture creation and the management of entrepreneurial businesses. To accomplish this mission, theory, cases and internships in entrepreneurial ventures will be used to study innovation, idea generation, venture financing, financial analysis of projects, market research, industry analysis and the strategic planning process.
Entrepreneurship majors will learn how to assess an industry and it environment for entrepreneurial opportunities, assess the commercial potential of an idea or innovation, develop a complete business plan including a strategic plan, marketing plan, pro forma budgets and financing requirements, develop an effective presentation for a new venture proposal and be an effective member of an entrepreneurial team. Entrepreneurship majors will be prepared to start a new venture, be a productive member of an entrepreneurial firm, assume responsibilities in a family business or become a productive manager in a growing business.
Entrepreneurship majors are strongly encouraged to become active members in the student entrepreneurship organization. This organization will offer students the opportunity to develop their skills and build contacts in the business community of the Delaware Valley. For more information about the student organization contact Kevin Mason at 215-204-3082 or firstname.lastname@example.org.
See the University Bulletin for Details and Requirements
Motivated students can accelerate their BBA program to finish in 3 years. Please see the suggested sequence.
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