In today’s saturated marketplace, a consistent brand image is essential to cut through the clutter, build familiarity, influence selection, and evoke an emotional response with targeted consumers. For that reason, over the past year The Fox School has made a strategic investment to develop a consistent brand identity for the School and for its centers and institutes.
The Fox School’s graphic identity leverages the strength of Temple University’s graphic identity, already an easily recognizable, powerful brand in the Greater Philadelphia region and nationwide, while boldly conveying the name of The Fox School of Business and Management through a type treatment.
The next phase of The Fox brand implementation includes utilizing The Fox School’s graphic identity as a foundation for developing a consistent graphic identity for The Fox School’s departments, centers and institutes.
Fox researchers use brain data to predict real-life success of TV adsDecember 11th, 2014
Experiential learning the focus in The Co-Op in HRMDecember 11th, 2014
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OMBA Residency – Design Workshop @ Alter Hall 133 – Undergraduate Commons (The Egg)January 5th, 2015
OMBA Residency @ Alter Hall 702 – MBA CommonsJanuary 9th, 2015
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